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Business plan “Elite class apartment house” (Диплом на английском)

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Бухгалтер-финансист-аналитик

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Table of Contents
ACKNOWLEDGEMENTS 2
ABSTRACTS 4
KEYWORDS 5
LIST OF ABBREVIATIONS 6
TABLE OF CONTENTS 7
INTRODUCTION 8
1 THEORETICAL PART 11
1.1 The essence of business plan 11
1.2 Financial plan as an inseparable part of business plan 17
1.3 Evaluation methods of financial part of business plan 27
2 PRACTICAL PART 35
2.1 Business plan “Elite class apartment house” 35
2.1.1 Description of the elite class real estate market on micro and macro level 36
2.1.2 Marketing plan observation 41
2.1.3 Financial plan 42
2.2 Implementation of the financial business plan assessment 46
2.3 The real project financial statements comparison with financial business plan figures 50
CONCLUSION 63
BIBLIOGRAPHY 65
LIST OF FIGURES AND TABLES 69
INDEX OF APPENDICES 70
ANNEX A HORIZONTAL ANALYSIS OF CASH FLOW STATEMENTS (FULL VERSION VERSION) 71
ANNEX B HORIZONTAL ANALYSIS OF BALANCE SHEET 72
ANNEX C VERTICAL ANALYSIS OF BALANCE SHEETS 73


1.1 The essence of business plan
It is widely known that nowadays in a period of economic boost business plan with its financial basis is extremely important document for every new entrepreneurship. It includes all factors that will support and maintain the idea of creating new business including all aspects: investment, operational and financial ones. There is almost no chance that a prospective investor may be interested in an idea, no matter how great it is, if there is no business plan.
In order to comprehend the sense of business plan and its financial part it is important to explore and observe the essence of the main document in creating new business that includes all information concerning all spheres of new entrepreneurship – business plan.
...

1.2 Financial plan as an inseparable part of business plan
Every business plan no matter to what sector it belongs, should be formalized and include special parts:
• executive summary;
• organizational plan;
• marketing plan;
• financial plan;
• supporting type documents.9
The first part, executive summary, can be described and presented as the thesis statement for the business plan. It summarizes the information about the creator of the business plan, companies field of activity, its aim with main goals and all tools that will be used to achieve goals and aims. Besides, the purpose of needed funding is mentioned with the justifying the financial feasibility of the plan for the internal or external users.
Executive summary reflects the content and function of the finished business plan, including all key points (Figure 2).

Figure 2. Key questions disclosure in executive summary

source: own design, PINSON, Linda.
...

1.3 Evaluation methods of financial part of business plan
It is not a secret that every business plan, especially its financial part, should undergo the difficult process of evaluation before realizing it into life. It might happen that the business plan may look good, even with a potential, but on paper financial statements could be detrimental and cause the situation where the owner of the investment project will be in the red.
There are dozens of evaluation methods, simple and difficult, common and precise ones, that can observe the situation of how the business will function from the beginning. There are several most popular and frequently used procedures of assessing financial business plan, which are also called capital budgeting methods, and each of them will be given due consideration:
1. Net present value.
2. Adjusted present value.
3. Internal rate of return.
4. Profitability index.
5. Payback period.
6. Discounted payback period.
...

2.1 Business plan “Elite class apartment house”
The business observed in that paper will be the investment project initiated in the second quarter of 2008 in Ukraine in construction industry. The main aim of the project - investing in residential elite class apartment building, that will include service area and parking. The particular 3 floor building should have been placed in Podolskiy region on Moskovskaya street 3a, Kiev, Ukraine.
This business plan is already implemented. In my work I will be trying to confirm or deny whether the business plan was prepared accurately according to financial accuracy basing on financial plan methods of evaluation and verify this conclusion by comparing the actual financial statements of the project with the financial figures of the business plan.
...

2.1.1 Description of the elite class real estate market on micro and macro level
Before starting the observation the business plan in a more precise level it is important to provide an analysis of the market to which this business was involved to assess the expediency of implementing that business idea into the life.
The market of elite real estate in Ukraine in 2008 was only on the stage of developing. There were a small amount of objects that could be observed as a highly comfortable elite class property with all necessary service additions.
According to standards implemented by the Ukrainian Construction Association (UCA) in 2006 there are 5 main categories for living:
• deluxe type;
• premium type;
• business type;
• economy type;
• social type30.
Elite class apartment houses can be attributed to deluxe and premium types of buildings for living.
...

2.1.2 Marketing plan observation
Marketing plan of that project included several main parts that should be observed:
1. Advertising. These apartments firstly will be proposed to the special customer that would have an opportunity to buy apartments. Therefore, the process of target marketing included next profile of the potential customer:
• representatives of the political elite;
• managers of foreign agencies and organizations in Ukraine;
• Ukrainian and foreign business jet set;
• well-known sportsmen, show business representatives;
• big successful companies.
To cause an interest of the buyer special marketing tools were be proposed:
• printed publications;
• information printed materials ( booklets, posters, calendars, flyers);
• internet;
• outdoor advertisement.
Marketing campaign would be held from the first quarter of the 3rd projected year up to the end of the project.
2. Price list.
...

1.2 Financial plan as an inseparable part of business plan
Every business plan no matter to what sector it belongs, should be formalized and include special parts:
• executive summary;
• organizational plan;
• marketing plan;
• financial plan;
• supporting type documents.9
The first part, executive summary, can be described and presented as the thesis statement for the business plan. It summarizes the information about the creator of the business plan, companies field of activity, its aim with main goals and all tools that will be used to achieve goals and aims. Besides, the purpose of needed funding is mentioned with the justifying the financial feasibility of the plan for the internal or external users.
Executive summary reflects the content and function of the finished business plan, including all key points (Figure 2).

Figure 2. Key questions disclosure in executive summary

source: own design, PINSON, Linda.
...

2.2 Implementation of the financial business plan assessment
The financial plan of the investment project will be evaluated by the investment appraisal methods that were described in the theoretical part of that work.
1. Net Present Value method. To make the method of evaluation more convenient it is better to present the cash inflows and outflows in such a way:

Figure 7. Cash inflows and outflows of the project for NPV calculation

86 522 479

45 896 986

 

 
0 period

1 period

2 period

3 period
 
4 period

 

 

 

 

 

 

-9 256 500

-7 431 638

-41 995 746

source: own design
In the beginning of the project (in the 0 period) the cost of initiating the project – buying land – was ₴ 9,25 mill. After the first and second year the cash flow without considering financial burden was negative.
...

2.3 The real project financial statements comparison with financial business plan figures
To back up the results about business plans opportunity to be success obtained from fulfilling evaluation methods on financial business plan it is possible to provide a comparative analysis of business plan financial figures and financial statements of the same project that has been already implemented.
Firstly before providing horizontal and vertical analysis we should display all financial statements from the real project that has been already realized.
The first thing that should be mentioned is that the project took 5 years to be realized instead of projected 4 years. Besides, the cash balance at the end of the last year was much less than in the business plan – ₴ 70 mill. comparing to ₴ 90 mill.
The first year was identical in the real implemented project as well as in the business plan.
...

Conclusion
Diploma thesis that includes theoretical and practical part reveals the main features of financial plan evaluation that might have occur in the decision making process of every business launch.
In the theoretical part the idea of importance business plan with its financial part in creating the business was provided with all relevant information, such as the reasons of usage business plan, its influence and further impact on building competitive business. Besides, consideration of all main parts, such as executive summary, organizational plan, marketing plan, financial plan, and another support type documents helped to determine how business plan should look like and showed what role every part of business plan plays in the business formation.
...

Bibliography
Printed documents:
ABRAMS, Rhonda. Successful Business Plan Secrets & Strategies. 6th ed. California: Planning Shop, 2014. 430 p. ISBN 978-1-933895-46-8.
ABRAMS, Rhonda. Entrepreneurship: a real-world approach : hands-on guide for today's entrepreneur. Palo Alto, CA: Planning Shop, 2012. 430p. ISBN 19-338-9-5268.
BREALEY, Richard A., Stewart C. MYERS a Franklin ALLEN. Principles of corporate finance. 8th ed. Boston: McGraw-Hill. 2006. 969 p. ISBN 0-07-295723-9.
BRIGHAM, F.Eugene and Michael C. EHRHARDT. Financial management: theory and practice. 13th ed. Mason, OH: South-Western Cengage Learning. 2011. 1186 p. ISBN 978-1-4390-7809-9.
BRONNIKOVA T.S. The development of project business plan: methodology. – Yaroslavl-Korolev: Kancler. 2009. – 179 p. ISBN 978-5-91730-028-3.
BROOKS, Raymond. Financial management: core concepts. 2nd ed. Boston: Pearson, 2013. ISBN 9780132671033.
BURNS, Paul. Entrepreneurship and small business: start-up, growth and maturity. 3rd ed.
...

List of figures and tables
Figures:
Figure 1. Scheme – schedule of main questions that arise before the project owner during business plan creation 13
Figure 2. Key questions disclosure in executive summary 18
Figure 3. Steps for planning pro forma Cash Flow Statements 22
Figure 4. Elite class completed real estate in Kiev in 2008 38
Figure 5. Growth population in Kiev in 2002 – 2013 39
Figure 6. Price index growth for real estate in primary market in Ukraine in 2006-2012 forecasted 42
Figure 7. Cash inflows and outflows of the project for NPV calculation 47

Tables:
Table 1. Key indicators of the project 35
Table 2. Cash Flow Statement of the business plan 43
Table 3. Income Statement of the business plan 45
Table 4. Balance Sheet of the business plan 46
Table 5. Cash flows of the business plan to payback period calculation 49
Table 6. Cash flows of the business plan for discounted payback period calculation 49
Table 7. Cash Flow Statement of the real project 51
Table 8.
...

Printed documents:
ABRAMS, Rhonda. Successful Business Plan Secrets & Strategies. 6th ed. California: Planning Shop, 2014. 430 p. ISBN 978-1-933895-46-8.
ABRAMS, Rhonda. Entrepreneurship: a real-world approach : hands-on guide for today's entrepreneur. Palo Alto, CA: Planning Shop, 2012. 430p. ISBN 19-338-9-5268.
BREALEY, Richard A., Stewart C. MYERS a Franklin ALLEN. Principles of corporate finance. 8th ed. Boston: McGraw-Hill. 2006. 969 p. ISBN 0-07-295723-9.
BRIGHAM, F.Eugene and Michael C. EHRHARDT. Financial management: theory and practice. 13th ed. Mason, OH: South-Western Cengage Learning. 2011. 1186 p. ISBN 978-1-4390-7809-9.
BRONNIKOVA T.S. The development of project business plan: methodology. – Yaroslavl-Korolev: Kancler. 2009. – 179 p. ISBN 978-5-91730-028-3.
BROOKS, Raymond. Financial management: core concepts. 2nd ed. Boston: Pearson, 2013. ISBN 9780132671033.
BURNS, Paul. Entrepreneurship and small business: start-up, growth and maturity. 3rd ed. New York: Palgrave Macmillan, 2011. 169 p. ISBN 9780-23024-7802.
ČERVENÝ, Radim. Business plán: krok za krokem. V Praze: C.H. Beck, 2014. C.H. Beck pro praxi. 240 p. ISBN 978-80-7400-511-4.
COVELLO, Joseph A. and Brian J. HAZELGREN. The complete book of business plans: simple steps to writing powerful business plans. 2nd ed. Naperville, Ill.: Sourcebooks, 2006. ISBN 1402-207-638
EMERY, Douglas R., John D. FINNERTY and John D. STOWE. Corporate financial management. 4th ed. Morristown, NJ: Wohl Pub., 2011. ISBN 9781935-9-38002.
GUMPERT, David E. Inc. magazine presents how to really create a successful business plan: featuring the business plans of Pizza Hut, People Express, Ben & Jerry's Ice Cream, Celestial Seasonings, Software Publishing. Boston, MA: Inc. Pub., 1990. 174 p. ISBN 0962-614-6-02.
ITTELSON, Thomas R. Financial statements: a step-by-step guide to understanding and creating financial reports. Rev. and expanded ed. Franklin Lakes, NJ: Career Press, 2009. 288 p. ISBN 160-163-0-239.
MCLELLAN, Allen. Foundations of financial planning: an overview. 3rd ed. Bryn Mawr, PA: American College Press, 2012. 511 p. ISBN 1582931054.
MIAN, M. A. Project economics and decision analysis. 2nd ed. Tulsa, Okla.: PennWell Corp. 2011. 462 p. ISBN 159-3702-0-86.
PINSON, Linda. Anatomy of a business plan: a step-by-step guide to building a business and securing your company's future. 5th ed. Tuston, CA: Out of Your Mind and Into the Marketplace, 2003. 298 p.ISBN 09-44205-321.
POPOV V. M. Finansovyj biznes-plan. Ruska Financova Akademija im.. G. V. Plachanova. Moskva: "Finansy i statistika", 2004. 480 p. ISBN 5-279-01861-9. p.58
WEAVER, Samuel C. The essentials of financial analysis. New York: McGraw-Hill. 2012. 211 p. ISBN 0071-768-366.


Printed monographs, which are also accessible on the Internet:
Classification of the real estate market in Ukraine. Informational analytical center of the company “Olympus Consulting”. [online]. 2007. Available at the website: http://olimp.net.ua/wp-content/uploads/Klassifikator-rynka-nedvizhimosti-Ukrainy1.pdf
VULPIANI Marco. The Possible Methods of Valuation. Textbook [online]. 2008. Available at website: http://www.ec.univaq.it/vulpiani/CH-6-Tris-The-Possible-Methods-of-Valuation-06052013-0900-Clean.pdf

Journal articles:
JERAS Jenni. Business plans are more important now than ever. The Business Journal. July 8, 2004.
JOHNSON, Mark W., Clayton M. CHRISTENSEN, and Henning KAGERMANN. Reinventing your Business Model. Harvard Business Review. №3. December 2008.

Journal article accessible on the internet:
GLEESON, Alan. Five Reasons You Need a Business Plan. In: BPlans of Palo Alto [online]. October, 2011. Available at website: http://articles.bplans.co.uk/starting-a-business/five-reasons-you-need-a-business-plan-2/364
LUEHRMAN, Timothy A. Using APV: A Better Tool for Valuing Operations. Harward Business Review [online]. June, 1997. Available at website: https://hbr.org/1997/05/using-apv-a-better-tool-for-valuing-operations
POGUE, Michael. Investment Appraisal: A New Approach. Managerial Auditing Journal. [online] 2004. vol. 19. no. 4. Available at the website: https://www.deepdyve.com/lp/emerald-publishing/investment-appraisal-a-new-approach-snHuxblSwm
WOODROOF, Eric A. How to use NPV to your Advantage. Profitable Green Solutions [online]. April, 2011. Available at website: http://www.profitablegreensolutions.com/sites/default/files/resources/media/What is NPV and how to use it.pdf
MODIGLIANI, Miller and Merton H. MILLER. The Cost of Capital, Corporation Finance and the Theory of Investment. The American Economic Review [online]. Vol. 48б № 3. June, 1958. Available ate the website: https://www2.bc.edu/~chemmanu/phdfincorp/MF891 papers/MM1958.pdf


On web page:
Unlevered beta – coefficient in construction industry in Europe. In: Damodarran online. [online]. January, 2007. Available at the website: http://pages.stern.nyu.edu/~adamodar/
Bonds of domestic government loan in the primary market of Ukraine in 2008. [translated from Ukrainian: Дохідність ОВДП на первинному ринку, щомісяця]. In: National Bank of Ukraine [online]. Archive 2002-2008. Available at the website: http://www.bank.gov.ua//control/uk/publish/article?art_id=27843415&cat_id=44578#1
The commissioning of housing by type of residential buildings. [translated from Ukrainian: Прийняття в експлуатацію житла за видами житлових будівель] In: State Statistics Service of Ukraine [online]. 1998-2016. Available at the website: http://www.ukrstat.gov.ua
PFTS – index 03.2007 – 03.2008. Stock market in Ukraine. In: Investfunds.ua [online]. Available at the website: http://investfunds.ua/markets/stocks/PFTS/quotes/
Construction projects in Ukraine. In: Ukrainian Construction Association [online]. 2003-2016. Available at the website: http://kbu.org.ua/objects/index/

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Фрагменты работ

Table of Contents
ACKNOWLEDGEMENTS 2
ABSTRACTS 4
KEYWORDS 5
LIST OF ABBREVIATIONS 6
TABLE OF CONTENTS 7
INTRODUCTION 8
1 THEORETICAL PART 11
1.1 The essence of business plan 11
1.2 Financial plan as an inseparable part of business plan 17
1.3 Evaluation methods of financial part of business plan 27
2 PRACTICAL PART 35
2.1 Business plan “Elite class apartment house” 35
2.1.1 Description of the elite class real estate market on micro and macro level 36
2.1.2 Marketing plan observation 41
2.1.3 Financial plan 42
2.2 Implementation of the financial business plan assessment 46
2.3 The real project financial statements comparison with financial business plan figures 50
CONCLUSION 63
BIBLIOGRAPHY 65
LIST OF FIGURES AND TABLES 69
INDEX OF APPENDICES 70
ANNEX A HORIZONTAL ANALYSIS OF CASH FLOW STATEMENTS (FULL VERSION VERSION) 71
ANNEX B HORIZONTAL ANALYSIS OF BALANCE SHEET 72
ANNEX C VERTICAL ANALYSIS OF BALANCE SHEETS 73


1.1 The essence of business plan
It is widely known that nowadays in a period of economic boost business plan with its financial basis is extremely important document for every new entrepreneurship. It includes all factors that will support and maintain the idea of creating new business including all aspects: investment, operational and financial ones. There is almost no chance that a prospective investor may be interested in an idea, no matter how great it is, if there is no business plan.
In order to comprehend the sense of business plan and its financial part it is important to explore and observe the essence of the main document in creating new business that includes all information concerning all spheres of new entrepreneurship – business plan.
...

1.2 Financial plan as an inseparable part of business plan
Every business plan no matter to what sector it belongs, should be formalized and include special parts:
• executive summary;
• organizational plan;
• marketing plan;
• financial plan;
• supporting type documents.9
The first part, executive summary, can be described and presented as the thesis statement for the business plan. It summarizes the information about the creator of the business plan, companies field of activity, its aim with main goals and all tools that will be used to achieve goals and aims. Besides, the purpose of needed funding is mentioned with the justifying the financial feasibility of the plan for the internal or external users.
Executive summary reflects the content and function of the finished business plan, including all key points (Figure 2).

Figure 2. Key questions disclosure in executive summary

source: own design, PINSON, Linda.
...

1.3 Evaluation methods of financial part of business plan
It is not a secret that every business plan, especially its financial part, should undergo the difficult process of evaluation before realizing it into life. It might happen that the business plan may look good, even with a potential, but on paper financial statements could be detrimental and cause the situation where the owner of the investment project will be in the red.
There are dozens of evaluation methods, simple and difficult, common and precise ones, that can observe the situation of how the business will function from the beginning. There are several most popular and frequently used procedures of assessing financial business plan, which are also called capital budgeting methods, and each of them will be given due consideration:
1. Net present value.
2. Adjusted present value.
3. Internal rate of return.
4. Profitability index.
5. Payback period.
6. Discounted payback period.
...

2.1 Business plan “Elite class apartment house”
The business observed in that paper will be the investment project initiated in the second quarter of 2008 in Ukraine in construction industry. The main aim of the project - investing in residential elite class apartment building, that will include service area and parking. The particular 3 floor building should have been placed in Podolskiy region on Moskovskaya street 3a, Kiev, Ukraine.
This business plan is already implemented. In my work I will be trying to confirm or deny whether the business plan was prepared accurately according to financial accuracy basing on financial plan methods of evaluation and verify this conclusion by comparing the actual financial statements of the project with the financial figures of the business plan.
...

2.1.1 Description of the elite class real estate market on micro and macro level
Before starting the observation the business plan in a more precise level it is important to provide an analysis of the market to which this business was involved to assess the expediency of implementing that business idea into the life.
The market of elite real estate in Ukraine in 2008 was only on the stage of developing. There were a small amount of objects that could be observed as a highly comfortable elite class property with all necessary service additions.
According to standards implemented by the Ukrainian Construction Association (UCA) in 2006 there are 5 main categories for living:
• deluxe type;
• premium type;
• business type;
• economy type;
• social type30.
Elite class apartment houses can be attributed to deluxe and premium types of buildings for living.
...

2.1.2 Marketing plan observation
Marketing plan of that project included several main parts that should be observed:
1. Advertising. These apartments firstly will be proposed to the special customer that would have an opportunity to buy apartments. Therefore, the process of target marketing included next profile of the potential customer:
• representatives of the political elite;
• managers of foreign agencies and organizations in Ukraine;
• Ukrainian and foreign business jet set;
• well-known sportsmen, show business representatives;
• big successful companies.
To cause an interest of the buyer special marketing tools were be proposed:
• printed publications;
• information printed materials ( booklets, posters, calendars, flyers);
• internet;
• outdoor advertisement.
Marketing campaign would be held from the first quarter of the 3rd projected year up to the end of the project.
2. Price list.
...

1.2 Financial plan as an inseparable part of business plan
Every business plan no matter to what sector it belongs, should be formalized and include special parts:
• executive summary;
• organizational plan;
• marketing plan;
• financial plan;
• supporting type documents.9
The first part, executive summary, can be described and presented as the thesis statement for the business plan. It summarizes the information about the creator of the business plan, companies field of activity, its aim with main goals and all tools that will be used to achieve goals and aims. Besides, the purpose of needed funding is mentioned with the justifying the financial feasibility of the plan for the internal or external users.
Executive summary reflects the content and function of the finished business plan, including all key points (Figure 2).

Figure 2. Key questions disclosure in executive summary

source: own design, PINSON, Linda.
...

2.2 Implementation of the financial business plan assessment
The financial plan of the investment project will be evaluated by the investment appraisal methods that were described in the theoretical part of that work.
1. Net Present Value method. To make the method of evaluation more convenient it is better to present the cash inflows and outflows in such a way:

Figure 7. Cash inflows and outflows of the project for NPV calculation

86 522 479

45 896 986

 

 
0 period

1 period

2 period

3 period
 
4 period

 

 

 

 

 

 

-9 256 500

-7 431 638

-41 995 746

source: own design
In the beginning of the project (in the 0 period) the cost of initiating the project – buying land – was ₴ 9,25 mill. After the first and second year the cash flow without considering financial burden was negative.
...

2.3 The real project financial statements comparison with financial business plan figures
To back up the results about business plans opportunity to be success obtained from fulfilling evaluation methods on financial business plan it is possible to provide a comparative analysis of business plan financial figures and financial statements of the same project that has been already implemented.
Firstly before providing horizontal and vertical analysis we should display all financial statements from the real project that has been already realized.
The first thing that should be mentioned is that the project took 5 years to be realized instead of projected 4 years. Besides, the cash balance at the end of the last year was much less than in the business plan – ₴ 70 mill. comparing to ₴ 90 mill.
The first year was identical in the real implemented project as well as in the business plan.
...

Conclusion
Diploma thesis that includes theoretical and practical part reveals the main features of financial plan evaluation that might have occur in the decision making process of every business launch.
In the theoretical part the idea of importance business plan with its financial part in creating the business was provided with all relevant information, such as the reasons of usage business plan, its influence and further impact on building competitive business. Besides, consideration of all main parts, such as executive summary, organizational plan, marketing plan, financial plan, and another support type documents helped to determine how business plan should look like and showed what role every part of business plan plays in the business formation.
...

Bibliography
Printed documents:
ABRAMS, Rhonda. Successful Business Plan Secrets & Strategies. 6th ed. California: Planning Shop, 2014. 430 p. ISBN 978-1-933895-46-8.
ABRAMS, Rhonda. Entrepreneurship: a real-world approach : hands-on guide for today's entrepreneur. Palo Alto, CA: Planning Shop, 2012. 430p. ISBN 19-338-9-5268.
BREALEY, Richard A., Stewart C. MYERS a Franklin ALLEN. Principles of corporate finance. 8th ed. Boston: McGraw-Hill. 2006. 969 p. ISBN 0-07-295723-9.
BRIGHAM, F.Eugene and Michael C. EHRHARDT. Financial management: theory and practice. 13th ed. Mason, OH: South-Western Cengage Learning. 2011. 1186 p. ISBN 978-1-4390-7809-9.
BRONNIKOVA T.S. The development of project business plan: methodology. – Yaroslavl-Korolev: Kancler. 2009. – 179 p. ISBN 978-5-91730-028-3.
BROOKS, Raymond. Financial management: core concepts. 2nd ed. Boston: Pearson, 2013. ISBN 9780132671033.
BURNS, Paul. Entrepreneurship and small business: start-up, growth and maturity. 3rd ed.
...

List of figures and tables
Figures:
Figure 1. Scheme – schedule of main questions that arise before the project owner during business plan creation 13
Figure 2. Key questions disclosure in executive summary 18
Figure 3. Steps for planning pro forma Cash Flow Statements 22
Figure 4. Elite class completed real estate in Kiev in 2008 38
Figure 5. Growth population in Kiev in 2002 – 2013 39
Figure 6. Price index growth for real estate in primary market in Ukraine in 2006-2012 forecasted 42
Figure 7. Cash inflows and outflows of the project for NPV calculation 47

Tables:
Table 1. Key indicators of the project 35
Table 2. Cash Flow Statement of the business plan 43
Table 3. Income Statement of the business plan 45
Table 4. Balance Sheet of the business plan 46
Table 5. Cash flows of the business plan to payback period calculation 49
Table 6. Cash flows of the business plan for discounted payback period calculation 49
Table 7. Cash Flow Statement of the real project 51
Table 8.
...

Printed documents:
ABRAMS, Rhonda. Successful Business Plan Secrets & Strategies. 6th ed. California: Planning Shop, 2014. 430 p. ISBN 978-1-933895-46-8.
ABRAMS, Rhonda. Entrepreneurship: a real-world approach : hands-on guide for today's entrepreneur. Palo Alto, CA: Planning Shop, 2012. 430p. ISBN 19-338-9-5268.
BREALEY, Richard A., Stewart C. MYERS a Franklin ALLEN. Principles of corporate finance. 8th ed. Boston: McGraw-Hill. 2006. 969 p. ISBN 0-07-295723-9.
BRIGHAM, F.Eugene and Michael C. EHRHARDT. Financial management: theory and practice. 13th ed. Mason, OH: South-Western Cengage Learning. 2011. 1186 p. ISBN 978-1-4390-7809-9.
BRONNIKOVA T.S. The development of project business plan: methodology. – Yaroslavl-Korolev: Kancler. 2009. – 179 p. ISBN 978-5-91730-028-3.
BROOKS, Raymond. Financial management: core concepts. 2nd ed. Boston: Pearson, 2013. ISBN 9780132671033.
BURNS, Paul. Entrepreneurship and small business: start-up, growth and maturity. 3rd ed. New York: Palgrave Macmillan, 2011. 169 p. ISBN 9780-23024-7802.
ČERVENÝ, Radim. Business plán: krok za krokem. V Praze: C.H. Beck, 2014. C.H. Beck pro praxi. 240 p. ISBN 978-80-7400-511-4.
COVELLO, Joseph A. and Brian J. HAZELGREN. The complete book of business plans: simple steps to writing powerful business plans. 2nd ed. Naperville, Ill.: Sourcebooks, 2006. ISBN 1402-207-638
EMERY, Douglas R., John D. FINNERTY and John D. STOWE. Corporate financial management. 4th ed. Morristown, NJ: Wohl Pub., 2011. ISBN 9781935-9-38002.
GUMPERT, David E. Inc. magazine presents how to really create a successful business plan: featuring the business plans of Pizza Hut, People Express, Ben & Jerry's Ice Cream, Celestial Seasonings, Software Publishing. Boston, MA: Inc. Pub., 1990. 174 p. ISBN 0962-614-6-02.
ITTELSON, Thomas R. Financial statements: a step-by-step guide to understanding and creating financial reports. Rev. and expanded ed. Franklin Lakes, NJ: Career Press, 2009. 288 p. ISBN 160-163-0-239.
MCLELLAN, Allen. Foundations of financial planning: an overview. 3rd ed. Bryn Mawr, PA: American College Press, 2012. 511 p. ISBN 1582931054.
MIAN, M. A. Project economics and decision analysis. 2nd ed. Tulsa, Okla.: PennWell Corp. 2011. 462 p. ISBN 159-3702-0-86.
PINSON, Linda. Anatomy of a business plan: a step-by-step guide to building a business and securing your company's future. 5th ed. Tuston, CA: Out of Your Mind and Into the Marketplace, 2003. 298 p.ISBN 09-44205-321.
POPOV V. M. Finansovyj biznes-plan. Ruska Financova Akademija im.. G. V. Plachanova. Moskva: "Finansy i statistika", 2004. 480 p. ISBN 5-279-01861-9. p.58
WEAVER, Samuel C. The essentials of financial analysis. New York: McGraw-Hill. 2012. 211 p. ISBN 0071-768-366.


Printed monographs, which are also accessible on the Internet:
Classification of the real estate market in Ukraine. Informational analytical center of the company “Olympus Consulting”. [online]. 2007. Available at the website: http://olimp.net.ua/wp-content/uploads/Klassifikator-rynka-nedvizhimosti-Ukrainy1.pdf
VULPIANI Marco. The Possible Methods of Valuation. Textbook [online]. 2008. Available at website: http://www.ec.univaq.it/vulpiani/CH-6-Tris-The-Possible-Methods-of-Valuation-06052013-0900-Clean.pdf

Journal articles:
JERAS Jenni. Business plans are more important now than ever. The Business Journal. July 8, 2004.
JOHNSON, Mark W., Clayton M. CHRISTENSEN, and Henning KAGERMANN. Reinventing your Business Model. Harvard Business Review. №3. December 2008.

Journal article accessible on the internet:
GLEESON, Alan. Five Reasons You Need a Business Plan. In: BPlans of Palo Alto [online]. October, 2011. Available at website: http://articles.bplans.co.uk/starting-a-business/five-reasons-you-need-a-business-plan-2/364
LUEHRMAN, Timothy A. Using APV: A Better Tool for Valuing Operations. Harward Business Review [online]. June, 1997. Available at website: https://hbr.org/1997/05/using-apv-a-better-tool-for-valuing-operations
POGUE, Michael. Investment Appraisal: A New Approach. Managerial Auditing Journal. [online] 2004. vol. 19. no. 4. Available at the website: https://www.deepdyve.com/lp/emerald-publishing/investment-appraisal-a-new-approach-snHuxblSwm
WOODROOF, Eric A. How to use NPV to your Advantage. Profitable Green Solutions [online]. April, 2011. Available at website: http://www.profitablegreensolutions.com/sites/default/files/resources/media/What is NPV and how to use it.pdf
MODIGLIANI, Miller and Merton H. MILLER. The Cost of Capital, Corporation Finance and the Theory of Investment. The American Economic Review [online]. Vol. 48б № 3. June, 1958. Available ate the website: https://www2.bc.edu/~chemmanu/phdfincorp/MF891 papers/MM1958.pdf


On web page:
Unlevered beta – coefficient in construction industry in Europe. In: Damodarran online. [online]. January, 2007. Available at the website: http://pages.stern.nyu.edu/~adamodar/
Bonds of domestic government loan in the primary market of Ukraine in 2008. [translated from Ukrainian: Дохідність ОВДП на первинному ринку, щомісяця]. In: National Bank of Ukraine [online]. Archive 2002-2008. Available at the website: http://www.bank.gov.ua//control/uk/publish/article?art_id=27843415&cat_id=44578#1
The commissioning of housing by type of residential buildings. [translated from Ukrainian: Прийняття в експлуатацію житла за видами житлових будівель] In: State Statistics Service of Ukraine [online]. 1998-2016. Available at the website: http://www.ukrstat.gov.ua
PFTS – index 03.2007 – 03.2008. Stock market in Ukraine. In: Investfunds.ua [online]. Available at the website: http://investfunds.ua/markets/stocks/PFTS/quotes/
Construction projects in Ukraine. In: Ukrainian Construction Association [online]. 2003-2016. Available at the website: http://kbu.org.ua/objects/index/

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